In 2022, there are 178,867 dental businesses in the US. That means the competition is through the roof. If you aren’t managing your dental business properly, you will lose patients. Avoiding common dental practice management mistakes can save your business. It can also help retain existing patients and increase new ones. With that in mind, here are seven common pitfalls to avoid. 1. Neglecting a Superior Patient Experience Customers who had a negative experience with your dental clinic are less likely to return. The cost of replacing them is far greater than retaining existing patients. Here are five strategies to…
Monthly Archives:January 2023
Did you know that dental practice ownership in America has declined from 84.7% in 2005 to 73% in 2021? It’s not just America that’s suffering from this decline, but this can be seen throughout all the English-speaking countries, Europe, Canada, Australia, and more. Why are more and more dentists choosing not to go into private dental practice? Well, it could be because the competition between dental practices is becoming so fierce as many dentists are fighting for market share. That’s why dentists must start focusing their efforts on some tried and true dental practice marketing tactics to get ahead of the crowd. If…
Did you know that the dental market is predicted to grow to over $60 billion by the year 2029? With more people needing dental services than ever, you must have the best dental practice management. Have you ever considered your dental marketing strategy and how you can improve it to bring in new patients? Here are some tactics that you can try to improve your marketing today. Use Search Engine Optimization Search engine optimization, or SEO, is one of the most effective ways that you can market your business. This is a method that involves using keywords in your content…
Did you know that half of all small business owners don’t have a written marketing plan? A plan can help you effectively reach your audience and grow your practice. If you don’t know what a dental marketing plan is or how to create one, we’ve got you covered. Continue reading to learn all you need to know about marketing and growing your dental practice. What Is a Dental Marketing Plan? In short, your marketing plan is the roadmap you’ll follow as you reach your target audience and generate new leads for your dentist practice. Your plan is a written document…
Online marketers put aside approximately 57% of their budget towards digital marketing. One of the easiest and most effective ways for you to grow your orthodontic practice is through digital marketing. It has the potential to take your business to a whole new level. However, if you are not familiar with digital orthodontic marketing, it can seem overwhelming at first. The first hurdle to cross is getting started. Consistency in your marketing strategy is the next. Here’s a look at how digital marketing can help your orthodontic practice grow. Create a Stunning Website A well-developed website is a key component…
In 2022, there are 178,867 dental businesses in the US. That means the competition is through the roof. If you aren’t managing your dental business properly, you will lose patients. Avoiding common dental practice management mistakes can save your business. It can also help retain existing patients and increase new ones. With that in mind, here are seven common pitfalls to avoid. 1. Neglecting a Superior Patient Experience Customers who had a negative experience with your dental clinic are less likely to return. The cost of replacing them is far greater than retaining existing patients. Here are five strategies to…
It doesn’t matter if your dental practice is located in London, New York, or Madrid, there is something all dentists always want more of. And that’s new patients. One of the primary ways to implement new patient marketing is through social platforms. Are you hesitant to step into using digital marketing to get new patients? The article below will get you started in the right direction, so keep reading. Start by Choosing 2-3 Social Media Platforms You can choose from dozens of potential social media platforms to attract new patients. You don’t have the time to be on every platform.…
Are you looking to increase business in your dental practice? Then keep reading for the four most effective dental practice marketing strategies you can apply.