Hey there, Ortho Warriors! 👋 It’s your friendly practice management enthusiast, Dustin, back with some fresh insights into the world of orthodontic practice culture. Buckle up, because today we’re diving deep into the three pillars that can make or break your practice’s vibe: Communication, Consistency, and Oversight. Let’s jump right in! 1. Communication: The Superpower of Smiles Picture this: a patient walks into your orthodontic office, filled with a mix of excitement and nervousness. What’s the first thing they encounter? Your team’s warmth and welcoming smiles. Effective communication sets the tone for the entire patient experience. From the moment they…
Monthly Archives:September 2023
I’m often baffled at the way most orthodontists set their fees. They ask around and see what other colleagues are charging and they set their fees somewhere in that range. It’s not the worst way to set fees but it’s really dangerous. The problem with trying to price-match a competitor’s fees is that you have no idea what their overhead costs are, how much they pay assistants, how efficient they are with clinical treatment, what share of chair time goes to clear aligners versus fixed appliances, adults versus kids, etc. Setting the right fees for your services is crucial for…
As we step into another week, I’ve been pondering a thought-provoking quote: “No man ever steps in the same river twice, for it’s not the same river and he’s not the same man.” These words from Heraclitus capture the essence of change, its inevitability, and the transformative power it holds. In today’s fast-paced world, change isn’t just a constant; it’s the defining feature of our journey. It’s like embarking on a river voyage where the water never stays the same, and neither do we. As the leader in your practice, we believe that understanding and adapting to change is not…