Posts Categorized:Marketing

Born on a Missouri farm in 1875, James Cash Penney started in the retail business in 1898 as a store clerk in Colorado. He quickly moved up the ranks and in 1902, he was offered a partnership in the Golden Rule store. He soon bought the entire operation and by 1914 he moved the company headquarters to New York City and had built the largest department-store chain in the United States by 1917. At the age of 41, a life-insurance company said his overwork made him an at-risk client. So, he stepped down as president of his company and traveled the country,…

Each month, we have really great coaching calls for Look Over My Shoulder members and received two excellent questions from members, Dr. Michael McCarthy and Dr. Kim Mai. The principles and strategies reviewed during the call teed me up nicely for a small handful of new client calls and progress reports. Both members in the group call had their eyes on the horizon, a willingness to learn and share and therefore the ability to solve problems. This is what Dr. Carol Dweck calls a “growth mindset,” where intelligence can be developed and not a “fixed mindset,” where intelligence is static. I’ve recommended Dr. Dweck’s book,…

If you’ve been hanging around me for very long, you know that I like to read. A lot. As a rule of thumb, even though I read nearly every new business book that comes out, I read them quickly and scan for common principles that I might be able to apply to my businesses or to help my employees, business partners or coaching clients. I much prefer to read classic books that have stood the test of time. So, it was with great pleasure that I recently picked up Horst Schulze’s new book and best-seller, Excellence Wins. Schulze took the hotel…

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