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Management When you take the time to define your core values and live by them, decision-making becomes extremely easy. You don't have to push your team forward. The mission, vision and values pull them in the right direction.
Management
7 Dental Practice Management Mistakes and How to Avoid Them In 2022, there are 178,867 dental businesses in the US. That means the competition is through the roof. If you aren't managing your dental business properly, you will lose patients. Avoiding common dental practice management mistakes can save your business. It can also help retain existing patients and increase new ones. With that in mind, here are seven common pitfalls to avoid. 1. Neglecting a Superior Patient Experience Customers who had a negative experience with your dental clinic are less likely to return. The cost of replacing them is far greater than retaining existing patients. Here are five strategies to…
dental practice management mistakes
Structured Procrastination. In his excellent book, On Writing: A Memoir of the Craft, Stephen King addresses the phenomenon of writer’s block. He says, “Amateurs sit and wait for inspiration, the rest of us just get up and go to work.” I agree. I’ve written thousands of pages of content, spread across ten published books, scores of special reports, articles and hundreds of marketing, management and leadership programs for dentists and orthodontists, several of which have been translated into at least five languages, that I know of. And, I can attest that a lot of it has typographical and grammatical errors. Some of it…
Control Freaks. Before the 2021 Rose Bowl, Alabama Coach Nick Saban had quite an answer when ESPN’s Tom Rinaldi asked him for one thing he learned this disruptive year. “I’ve spent my whole life trying to keep everything in some kind of a controlled mechanism that I thought was going to lead to better performance, better production, more consistency, and this year, that hasn’t been possible,” he said. “There was a time, in my career as a coach, I would have never been able to tolerate some of the things we’ve had to go through. So that has made me better, I…
Marketing How often you help others and how often you solve their problems are in direct proportion to how often your bank account doubles. Marketing and advertising are two of the fastest ways to help more people solve their problems.
marketing
How to Design Dental Practice Websites: Everything You Need to Know Your dental practice is booming thanks to word-of-mouth advertising, but now, you're ready to welcome even more new patients to your practice. You're ready to create a winning website. Unfortunately, many dental office websites fail to motivate their target audiences to take action -- like scheduling visits. They also tend to put their viewers to sleep rather than creating excitement or interest. Fortunately, you can outshine your competition through an effective website for your practice. Here's a rundown on how to design dental practice websites that lead to online business growth, so keep reading. Staff Photos The best business website design…
design dental practice websites
15 Tried and True Tactics for Growing a Private Dental Practice Did you know that dental practice ownership in America has declined from 84.7% in 2005 to 73% in 2021?  It’s not just America that’s suffering from this decline, but this can be seen throughout all the English-speaking countries, Europe, Canada, Australia, and more. Why are more and more dentists choosing not to go into private dental practice?  Well, it could be because the competition between dental practices is becoming so fierce as many dentists are fighting for market share. That’s why dentists must start focusing their efforts on some tried and true dental practice marketing tactics to get ahead of the crowd.  If…
private dental practice
Marketing Your Dental Practice to Attract New Patients Did you know that the dental market is predicted to grow to over $60 billion by the year 2029? With more people needing dental services than ever, you must have the best dental practice management. Have you ever considered your dental marketing strategy and how you can improve it to bring in new patients? Here are some tactics that you can try to improve your marketing today. Use Search Engine Optimization Search engine optimization, or SEO, is one of the most effective ways that you can market your business. This is a method that involves using keywords in your content…
dental practice management
Leadership If you want your employees to take more ownership, ask them to co-sign your next bank loan with you. When you've come to your senses and had a good laugh, get back to shouldering your responsibility to lead the business. You can only abdicate ownership and leadership if you want to work for someone else.
10 Important Leadership Principles for Dental Offices As of 2021, there are an estimated 187,000 dental offices in the United States. You've worked hard to make your dental practice a reality, but running a professional practice comes with many challenges. You must blend dental know-how with business skills . Like any organization, this means having an efficient team to help carry out your vision and serve your patients. To have the best possible dental office, you will need to understand and deploy consistent leadership principles. To learn more about leadership and management techniques you can use to serve your patients and employees with excellence, keep reading below for the…
leadership practices
Question Every Hand. Maria Konnikova holds a Ph.D. in psychology. She writes about her research on how quickly people make up their minds and how unwilling they are to change them. She’s a New York Times best-selling author and also a world-champion poker player. For her latest book, The Biggest Bluff, she trained with and then competed against some of the best poker players in the world. They taught her to question every hand. She learned to unpack every strategy and pushed herself out of her illusions–beyond her comfort zone–and she won. Konnikova’s research is so fascinating because it flies in the face of what we…
Unity of Purpose. In his review of the new book, How Ike Led: The Principles Behind Eisenhower’s Biggest Decisions, David Roll shares what is known about the evening before a critical World War II invasion, when General Eisenhower visited the 101st Airborne Division at Newbury, a town in the south of England: “This was the unit whose glider forces and paratroopers, Leigh-Mallory had predicted, would suffer roughly 70% and 50% casualties respectively during the invasion. A famous photo depicts a cluster of soldiers, their faces blackened with charcoal for camouflage and to protect against glare, as they gathered around Ike. Up close, he asked…
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